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Sustainable, Organic Baby & childrens clothing

We are committed to a greener future for our baby & kids clothing brand. We are very proud to say we are a GOTS accredited brand, we work with GOTS accredited factories and always choose sustainable and natural yarns & fabric for our collections.

Recognised for it

the bonnie mob won Best Baby and Kids Clothing and Accessories Brand at the Marie Claire Sustainability Awards 2024, and is stocked by Selfridges, Harrods and Bergdorf Goodman.

How we make things

Our knitwear is fully fashioned, which means each panel is shaped on the knitting machine rather than cut from a sheet of knitted fabric. Nothing is cut, so nothing is thrown away, and it uses considerably less yarn than cut-and-sew. Most of our knits are made with turn-back cuffs so a size lasts far longer, and our outerwear is made from GRS certified recycled polyester throughout — shell, lining and padding — with a water-repellent finish that is free from PFCs and fluorocarbons.

Certified, not just claimed

GOTS for our organic cotton, OEKO-TEX Standard 100 for textile safety, and SEDEX membership for responsible sourcing. Where organic yarn is not available we use cotton approved by the Better Cotton Initiative. The same factories have made our clothes since 2004.

Buy once, buy well, pass it on

That has been our line since 2005, and it is the measure we hold everything to.

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